Online Chat Programs- An Effective Way to Get Verified Leads Instantly.
Nowadays offering exceptional customer care services have become a trend that many companies and organizations follow. It is a faster and convenient way to reach out to prospective customers all over the world. In the virtual world of connectivity, the customers have high-expectations and increased demands. Offering 24/7 customer care services is an ideal way for every organization to create a brand presence and compete in the market.
Every time a customer visits an online website, they get an instant access to all the latest products and services that a particular brand offers. The online visitor forms their first impression and opinion on the basis of what they see online. That is why it is essential to offer online chat programs to the customers in real-time.
The chat agents address the issues and concerns of the customer and provide a feasible solution accordingly. This way the customers do not have to wait for days to get a response. The company can save tons of money that it would have spent in hiring and training the agents. The company can also assess the performance of the live chat agents by reviewing the feedback left by the customer after the end of every chat. How do the live chat agents help to get more leads?
It is the role of the live chat agents to fix the problems of an individual customer as it arises. The chat agents constantly work with the objective to provide a clear and concise solution that further helps the customer in making a buying decision. With the help of the live chat software, the live chat agents can easily monitor the online activities of the customers. It helps them identify the likes, dislikes, and the buying pattern of the customers. The website uses the data to provide personalized recommendations to the online customer every time they are active on the site.
It allows the company to focus on the root cause of the problem and work on the areas that need improvement. This helps the company to minimize the chances of error and improve their services. An angry or dissatisfied customer will automatically move to a new website instead of giving another chance to the current website.
All the data, statistics, and information collected by the live chat agents are utilized by the sales and marketing department of the company. It helps them to set future goals and objectives by creating customer-centric marketing strategies and plans.
There are a number of online websites that offer the services of live chat such as DeskMoz where the user can sign up for the trial version. The user can utilize the services for ten days and give an online rating before purchasing it. Once satisfied with the results, the user can either buy a comprehensive package or go for the customized plan according to their budget and other requirements.
Why an organization should offer integrated live chat services on its website?
The services of live chat help the company to stand out from the rest by offering something unique and innovative to the customers. For instance- The customer will return to the same site to shop even though the prices offered by the website are high in comparison to the other sites. This will further improve the customer loyalty rate and improve the sales and profit record.
Another advantage of offering the live chat feature is the reduced bounce rate. If a customer finds the content and services on a website engaging, then they will spend more time on the website. It will indirectly increase the chances of a customer buying something from the site as well.
According to a study conducted by Zendesk, more than 92% of the online customers were satisfied with the feature of live chat. While only 85% of the online customers felt satisfied with the e-mail services, and 84% felt satisfied by connecting to the social media site Facebook. Various features offered by the live chat services-
The live chat software offers many exceptional features such as pre and post chat survey. The company can rate its performance as well as the performance of the live chat agents. In case a customer is facing any technical difficulties in accessing the site or using the newly bought product, then they can take assistance from the agents. The agents share relevant links, videos, pictures, and screenshots that helps the customer resolve the issues on-time.
Now the company can even connect and interact with the international customers through live chat. The agents categorize the target audience on the basis of their geographical location, income, and purchasing history.
All the data stored using the software can be easily accessed to extract the important information related to the client. The feature of live chat also offers end-to-end data encryption that keeps the customer data safe and secure from hackers and spammers. The information shared by the customer cannot be stolen or manipulated by the third party in any way. The company can benefit from such services by getting new verified leads every day.
The online live chat is a powerful and cost-efficient tool that reduces the overall cost of operation. The services can be integrated into the website without interfering with the functioning and design of the online site. The easy to install software can help the company to improve their overall ratings and feedback. It is the quickest way to build credibility and establish a level of trustworthiness with the target audience.
Other features offered by the live chat services include the following-
- Canned responses.
- Personalized greetings.
- Proactive chat.
- Screen sharing.
- Video calls.
- Data storage.
- Online activity tracker.
- Visitor tracker.
- Handling multiple windows simultaneously.
All these features make the option of live chat even more advantageous for new start-ups and companies who have just started their journey. The live chat tool is a best online platform to improve the level of connectivity despite time and region barriers.